Darmstadt, Germany, June 22, 2023 / PRNewswire / -- At SID 2023, Merck said it is continuing to invest in research and innovation in the field of liquid crystals. Liquid crystal is an important business area of Merck's electronic technology business. The research and development team of Merck Display Technologies is continuously working to develop new liquid crystal materials for customers to meet the diverse performance needs of different customer groups, such as high transmittance, high contrast and high reliability, thereby enabling displays for new applications.

In the TV space, Merck's new UB-FFS (Ultra-bright Edge Field Switch) LCD technology is a good example. Compared to FFS LC technology, Merck's UBPlus technology improves the luminous efficiency by 15% and improves the contrast by twice, so it can effectively reduce energy consumption and carbon dioxide emissions.

For the automotive market, Merck Automotive FFS LC technology enables high resolution, high brightness, accurate viewing angles and superior color presentation to provide a visually immersive experience for drivers and passengers.

Merck is also working with customers to actively develop in the AR/VR field, expand the application scenarios of LCD, and continue to improve the user experience on small and micro displays.

Merck received the SID 2023 Display Component of the Year Award

"We remain fully committed to advancing LCD technology and are working closely with leading panel manufacturers to accelerate innovation in the electronics market," said Damien Tuleu, head of Display Technology at Merck Electronics.

Gestant Display Technology Co.,Ltd. could provide a series of LCD and OLED products, such as AMOLED Screen, PMOLED Screen, Round Display Screen, Flexible Display Screen, TFT LCD, Mono-LCD and Bar Display Screen. Customize PCBA/LCD/OLED/FPC/Backlight/Coverlens/TP solutions.

Gestant Display Technology Co.,LTD was founded in 2012 in Shenzhen China. Even, the founder of the company, has more than 15 years of rich experience in LCD display industry. He has been engaging in the basic research of LCD display technology in Japan since his graduate school and has been working in the flat panel display industry after graduation.

Proficient in the manufacturing process and technology development of LCD / OLED / polarizer, Even was also one of the members of China liquid crystal Association who has a senior industry background and supply chain resources. In the past three years, he assisted his shareholders in building factories, purchasing equipment，establishing production lines, and successfully obtaining ISO9001 and ISO14001 system certificates.

He has established good business relations with major panel manufacturers in China (BOE /Tianma / IVO /EDO / Visionox), and the glass supply is stable and sufficient.

Gestant Display's products are widely used in Smart wear，Smart home，Outdoor photography，IP phones, Medical care, Industrial control equipment, Automotive and Vehicle displays, Instrumentation, and other Information terminal applications which could offer long-term after-sale services(such as 2 years quality warranty, long-term supply) .